They listen again because:
- It moves them.
- It takes them on an emotional journey.
- It reminds them or helps them forget.
- It calms them down or pumps them up.
The first listen might be an accident, the hundredth listen is because it made a connection.
As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter. - Seth Godin Click To Tweet
